ENSHITTIFICATION

In february 2024 I looked for a word to describe a feeling… and stumbled upon the word Enshittification. It was coined by Canadian Tech writer Cory Doctorow, to describe “The gradual deterioration of a service or product brought about by a reduction in the quality of service provided, especially of an online platform, and as a consequence of profit-seeking.”

In his own words: the services that matter to us, that we rely on, are turning into giant piles of shit.

It was the Macquarie Dictionary word of the year 2024 and in 2025 became a bestselling book.

A surprise note of endearment then triggered the I Love You teapot.

 

2024
Handbuilt in terracotta clay
H: 15cm W: 15 – 18cm D: 13.5 – 18cm
Ceramic vase by Karin Amdal